Promotional products are proven to be an essential ingredient within the promotional mix. Gifting promotional merchandise helps to add that personal touch that can sometimes be lacking with other marketing methods.
Research shows that when compared with print, TV, direct mail & online marketing. Promotional products top the charts for invoking loyalty, making customers feel appreciated & also for motivating a call to action (CTA).
Promotional gifts such as USB memory sticks, pens, key rings and mugs are the perfect giveaway gifts generate these results. ‘WAPP - Promotional Products’, have collaborated with towel & textile branding Company; ‘Brand My Towel UK’ to design this stunning info-graphic to coincide with this marketing research.